23 August 2023
Businesswoman in the textile sector
Baobab customer since 2011
Mahefa runs a company called Mahefarimanana Harivelo, which is a combination of two businesses, her own and that of her husband, both specialising in textiles. Her business makes fabrics and clothes for the local market.
As a wife and mother of two children, Mahefa’s days are always very busy, between running her business and looking after her family, which is always her priority. When she first started out, Mahefa faced several challenges, particularly to make a name for herself in a male-dominated sector. Thanks to the close support provided by Baobab, she successfully took up this challenge and improved her business development plan. Since 2011, she has received several loans and has thus been able to grow her production and sales.
This year, Mahefa is determined to achieve her ultimate goal of producing all her fabrics on her own. She would then like to turn to cotton farming, to limit the imports which today represent one of the company’s biggest items of expenditure. While she naturally intends to hire very qualified technicians, she is also counting on essential financial support, thanks to her long-standing relationship with Baobab.
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