Baobab customer ?

18 April 2023


Entrepreneur in beverage sales


Aged 58 and a mother of seven children, Cécile lives in Burkina Faso, in the Dassasgho district where her main business is based. Cécile started out as the manageress of a small restaurant specialising in the sale of roast pork. Then, in 2011, she started her business in beverage sales.

At first, she faced many difficulties as a woman in a very male environment. After a series of discouragements due to a lack of funds to develop her business, one of her daughters advised her to contact Baobab. She immediately decided to turn to Baobab in August 2017, and received her very first loan of 7,000,000 CFA Francs in less than two weeks. This financing allowed Cécile to improve the stability of her main business.
After rapidly repaying her first loan, she took out a second one for 10,000,000 CFA Francs, which allowed her to open a security company where she now employs over 500 people.

Cécile then obtained a third loan that she used to purchase land to set up a plantation. Today, Cécile is totally fulfilled and a true model for her family but also and especially for her community, in which she actively participates. Thanks to the loans she received, Cécile has not only built projects in her village but has also been able to buy a vehicle for the needs of her security company.

Very satisfied with the support, she has convinced several of her relatives to join Baobab and they have also obtained financing to develop their business. This ambitious and determined woman is already thinking about her future projects. She plans to build a service station and is counting on Baobab to help her achieve it.